Mon. Sep 25th, 2023
    ABB Robotics to Open New Robotics Campus in Europe

    ABB Robotics, a leading provider of collaborative and industrial robots, is set to open a new Robotics Campus in Europe in late 2026. The campus will serve as the hub for ABB Robotics’ offerings in Europe, providing customers with AI-enabled robots and digital solutions for flexible automation.

    The new campus will replace the existing robotics facilities at the site and will significantly expand ABB’s production capacity by 50%. This expansion will help ABB strengthen its capabilities to meet the growing demand in the European market. It is projected that the European robotics market will grow at a compound annual growth rate (CAGR) of 7% through 2027.

    Since 2018, ABB has invested a total of $450 million in its three robotics facilities, including the mega factory in Shanghai and the Auburn Hills facility in the Americas. This new Robotics Campus is part of ABB’s global growth strategy and will play a crucial role in supporting European customers as they increase investments in robotics and AI technologies.

    According to Sami Atiya, President of ABB’s Robotics & Discrete Automation Business Area, the new campus is timely, considering the current trends in the industry. He emphasized that this investment will support European customers in their adoption of robotics and AI. The reshoring of industries, the need for more sustainable supply chains, and long-term labor shortages are driving the increased demand for automation in sectors such as automotive, electronics, logistics, healthcare, e-commerce, and pharmaceuticals.

    Overall, ABB’s Robotics Campus will enable the company to serve its customers more efficiently and help unlock the full potential of automation in various industries. With its focus on local production and investment in cutting-edge technologies, ABB continues to position itself as a leader in the field of robotics.

    – Robotics: The branch of technology that deals with the design, construction, operation, and application of robots.
    – Automation: The use of technology to perform tasks or processes with little to no human input.

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